Work
HOUGHTON MIFFLIN HARCOURT · 2018
LikeWar
The Weaponization of Social Media
How social media changed war and politics — and how war and politics changed social media. LikeWar follows the weaponization of online attention from ISIS’s viral conquest of Mosul through Russia’s operation against the 2016 election, and sets out the rules of a battlefield where virality beats veracity.
“Extremely timely and fascinating — reading it in bed with my husband, I kept pulling him away from his book to show him passages.” — THE NEW YORK TIMES BOOK REVIEW
“The issue can’t be summed up in a tweet, but a good reference for the troubled relationship between politics and social media is P.W. Singer and Emerson Brooking’s book… Entertaining read too.” — SETH MACFARLANE
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“Not a warning about tomorrow's war — it's a map for those who don't understand how the battlefield has already changed.” — THE WASHINGTON POST
“The writing barrels along and uses imaginative images, like comparing the Islamic State’s metastasization to ‘a demonic McDonald’s’ opening franchises.” — WAR ON THE ROCKS
“…humanitarians should read the book because it sheds light on how the weaponization of social media and information is shaping conflicts today.” — INTERNATIONAL REVIEW OF THE RED CROSS
HONORS
- AMAZON AND FOREIGN AFFAIRS BEST BOOK OF 2018
- CYBERSECURITY CANON HALL OF FAME, 2021
- USMC COMMANDANT’S READING LIST 2020
- US ARMY CHIEF OF STAFF’S READING LIST
- RAF CHIEF OF THE AIR STAFF’S READING LIST 2019–20
Exploitable by Design: Social Media and the AdTech Threat
For hostile states, social media ad targeting is a weapon, and US law has never given foreign governments such open access to American information infrastructure. The fix is old: the disclosure rules that have governed broadcast advertising since 1971.
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